How To Buy Products Directly From Magazines

Jul 25, 2016 | ,

Much has been said and written about the evolution of the media industry, especially the print space. Having worked in the magazine, it is a segment of the media industry that especially interests and intrigues me. Being a partner in a content and media consulting business, it is in my professional interests to continue to plug into developments in that realm. A significant part of the discussion around the traditional magazine business model has been how to make up for the diminishing advertising revenues which is where magazines generally made their money. With digital impacting on these...

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How To Be A Magazine Writer

Mar 15, 2016 |

In the last chapter of my life story, I was editor of a South African men’s business and lifestyle magazine. I also had a stint with a lifestyle magazine before that. An occupational hazard related to being an editor is that you receive countless requests to either write for the publication or for mentorship advice. Having left my previous job, I still continue to receive emails, tweets, Facebook and LinkedIn messages, etc. asking me for assistance in getting into the magazine writing world. I must say, as a quick side note, that my biggest gripe in this regard is that very few messages are...

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This Is True Africa

Jun 11, 2015 | ,

I was recently approached to write an article on interesting trends in Africa for Africa Travel Market Magazine which is positioned as "a new glossy travel, trade and business publication that dares to reposition the African continent as a destination of choice. The trailblazing magazine features a strong lifestyle element and is available in both traditional (print) and digital (embracing new media and social media) platforms." While the world 'discovers' us all over again, I truly believe the future of this continent lies in the hands (and minds) of the many people who quietly go about...

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The Past Has A Place

Apr 7, 2015 |

Make a pact with yourself today to not be defined by your past. Sometimes the greatest thing to come out of all your hard work isn't what you get for it, but what you become for it. Shake things up today! Be You...Be Free...Share. – Steve Maraboli The past should be left in the past. The past gets a raw deal. Being conscious and present in the present is absolutely necessary. It has been explored extensively by minds much sharper than mine and it is something I try to implement daily. But, the idea of discounting the past is often interpreted in a way that I am not comfortable with. We are...

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Random Thoughts: Understand The Audience

Oct 15, 2012 | ,

Was chatting to someone on twitter about the frustrations of being constantly pitched for either writing work or to profile, cover, write about people, places and things. It is my job and I enjoy it but we need to meet each other half way. Below are my random ramblings on this. It's long. Hope it makes sense. Having worked in various media spaces – in particular television, print and digital - over the last 6/7 years, I have interacted with both platforms that I wanted – desperately – to contribute to and people who want to contribute to the platforms I work with. When I started producing...

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ramblings – is there such a thing as an anti-expert?

May 29, 2009 |

Image by Siphiwe Mhlambi I’ve recently come to the conclusion that I am not an expert.  I know a bit about a lot of things and a lot more about a couple of things but there is nothing that I know inside out.  I love music, but I can’t quote you dates, and albums, and lyrics, and whatever.  I can tell you how it makes me feel and that I like it, and possibly some reasons why I like it. But that’s as far as I go. I love gadgets, and spend a lot of time fiddling with them, but it’s more about how the fit into a daily schedule rather than the specs and intricacy of the features. I may use it a...

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