KOJO BAFFOE

Writer | Speaker | Content Architect | Entrepreneur

Of Ghanaian/German heritage, raised in Lesotho and currently based in Johannesburg, South Africa, I am  the proverbial slashie, the professional ‘jack of all trades.’ I am an entrepreneur, writer, facilitator, content architect, former men’s magazine editor and speaker. I have a Bachelor of Commerce (1994) with majors in Economics, Marketing and Business Administration from the former University of Natal (Durban), now University of KwaZulu-Natal.

The stories we tell ourselves

“Who are we but the stories we tell ourselves, about ourselves, and believe?”Scott Turow Life can be messy. It is by no means a linear trajectory with one thing after the other. Amidst the cacophony, we seek the meaning of it all. And we search for who we are. That...

When you feel like an imposter

According to the Merriam-Webster dictionary: The term 'imposter syndrome' can be traced to a 1978 article by the American psychologists Pauline Clance and Suzanne Imes, "The Imposter Phenomenon in High Achieving Women: Dynamics and Therapeutic Intervention."...

So you haven’t learned a new lockdown skill?

A few weeks ago, you were gung ho. You had a plan to maximise the time on lockdown. You were not going to waste it. You were going to learn how to bake, or speak a new language, or play a musical instrument, or something. This was going to be the most productive time...

Recent Posts

When you feel like an imposter

When you feel like an imposter

According to the Merriam-Webster dictionary: The term 'imposter syndrome' can be traced to a 1978 article by the American psychologists Pauline Clance and Suzanne Imes, "The Imposter Phenomenon in High Achieving Women: Dynamics and Therapeutic Intervention."...

So you haven’t learned a new lockdown skill?

So you haven’t learned a new lockdown skill?

A few weeks ago, you were gung ho. You had a plan to maximise the time on lockdown. You were not going to waste it. You were going to learn how to bake, or speak a new language, or play a musical instrument, or something. This was going to be the most productive time...

Distraction, the ultimate productivity killer

Distraction, the ultimate productivity killer

Have you ever sat down with the intention of getting something done only to find, when you look back at the end of the work day, that you didn't anything productive? I remember working for a magazine and, the day I started contemplating quitting was when I realised...

How to manage uncertainty with children

How to manage uncertainty with children

As parents, we have all had that moment when our child repeats something we said in the privacy of our homes in front of the person we said it about. Hopefully, when this happened, it didn’t create too awkward a situation. The simple reality is that our children learn...

Strategic business shutdown

Strategic business shutdown

The Covid-19 and the subsequent lockdowns are wreaking havoc on the world's economies. Watching the struggles that big business is having globally shows how fragile everything is. But, it pales in relation to the impact on small businesses, freelancers, artists, etc....

How successful are you? Really?

How successful are you? Really?

The Business Dictionary defines 'success' as follows: Achievement of an action within a specified period of time or within a specified parameter. Success can also mean completing an objective or reaching a goal. Success can be expanded to encompass an entire project...

What I Do

SPEAKING

Consultancy

AUDIO

Disclaimer / Disclosure

I accept advertising and do sponsored posts from brands or services from time to time with my primary criteria being whether there is synergy or it is an area, product, service or thought that I am naturally interested in.

I am not responsible for the actions, claims, statistics, quotes or any other representation of advertisers or sponsors so, if you have had issue with them, please take it up with them.

I endeavour to always be honest about my views and, to be honest, if I don’t anything nice to say about something, I’d rather not talk about it at all. You may not agree with my opinions and that is cool.

I also engage with a lot of different brands, activations, etc that are of interest to me that aren’t paid for. The primary purpose of this blog is to share content around my interests, whether it is marketing, campaigns, lifestyle, music, sport, poetry, tech, etc.

If you, as a brand, think there is merit in interacting with myself and my blog, or that I would be interested in your product or service, please drop us a line. This includes ads on the site.

Get Our Newsletter

Sign up to our mailing list for site updates as well as curated content straight to your inbox.

Thank You. You're subscribed!

Pin It on Pinterest