It is the FIFA World Cup in Brazil and, in addition to there being the opportunity to be absolutely gluttonous with football, but the different brands attempt to put their best foot forward to capture our attention and pockets. Football is big business and companies...
While social media has cut into the instant messaging space, apps like Whatsapp and BBM continue to battle it out for a presence on our mobile devices. TenCent, with WeChat, has carved out a significant space for itself in the Asian markets as a social messaging...
On June 9th, I attended a Forum at the Gordon Institute of Business Science featuring Martin Tyler, Pedro Pinto and Duane Dell’Occa chatting about most things football. Martin Tyler is a legendary football commentator from the UK who has been commentating football...
About Kojo Baffoe
Of Ghanaian/German heritage, raised in Lesotho and currently based in Johannesburg, South Africa, Kojo is the proverbial slashie, the professional ‘jack of all trades.’ He is an entrepreneur, writer, facilitator, content architect, former men’s magazine editor and speaker. He has a Bachelor of Commerce (1994) with majors in Economics, Marketing and Business Administration from the former the University of Natal (Durban), now University of KwaZulu-Natal.
