Been meaning to post this for a minute. The smartphone market is a highly contested one, particularly within the Android segment, considering from a mobile OS perspective, the ecosystem is basically the same. We hear about the ones that make the most noise but that...
The ‘affordable’ smartphone space is becoming extremely cluttered with most manufacturers looking at how to tap into the rapidly growing smartphone market, particularly in the developing world. Growing off the back of high sales in their home market, Chinese...
Have you ever thought about what truly influences your smartphone spending habits? With the exponential improvements to smartphones that have happened over the last couple of years, I was often mesmerised by the specs and features. For example, the higher the...
The first cellphone I owned was a Nokia 2110 in 1996/97. A hand-me-down from my father, who got it while doing work at CSIR in Pretoria. Vodacom had just setup a deal to provide cellular services in Lesotho, creating Vodacom Lesotho. I was literally given a list of...
Why do you choose one smartphone over the other? What influences your purchasing decision? Is it the specs? The design? As these little devices have taken over all aspects of our lives, I believe that simply specs become less important. The reality is most, if not...
About Kojo Baffoe
Of Ghanaian/German heritage, raised in Lesotho and currently based in Johannesburg, South Africa, Kojo is the proverbial slashie, the professional ‘jack of all trades.’ He is an entrepreneur, writer, facilitator, content architect, former men’s magazine editor and speaker. He has a Bachelor of Commerce (1994) with majors in Economics, Marketing and Business Administration from the former the University of Natal (Durban), now University of KwaZulu-Natal.