How To Buy Products Directly From Magazines

Jul 25, 2016 | ,

Much has been said and written about the evolution of the media industry, especially the print space. Having worked in the magazine, it is a segment of the media industry that especially interests and intrigues me. Being a partner in a content and media consulting business, it is in my professional interests to continue to plug into developments in that realm. A significant part of the discussion around the traditional magazine business model has been how to make up for the diminishing advertising revenues which is where magazines generally made their money. With digital impacting on these...

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WeChat’s Digital Wallet Service

Dec 3, 2015 |

It has been interesting watching WeChat’s push to entrench itself not just in South Africa but across the African continent. Because it is perceived as direct competition to Whatsapp, which has had a significant head start in establishing itself as the leading IM service globally, the WeChat Africa team, based in SA, have made strategic moves to find other ways of penetrating the respective markets. In SA, this has involved initiatives like the partnership with the Cape Town based “on-demand goods collection and delivery service” Picup, which I wrote about after attending an event earlier...

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