View Post

Sneaker Freaker In South Africa

If you’re new here, please subscribe to my RSS feed. I look forward to engaging!In his book Under The Influence: Tracing The Hip-Hop Generation’s Impact On Brands, Sports & Pop Culture, Erin O. Patton provides insights into the launch and building of the Michael Jordan sneaker brand with Nike as well as Stephon Marbury’s foray into the kicks space with …

Kojo BaffoeSneaker Freaker In South Africa
View Post

Guest Host On Cliff Central

Radio continues to be a primary media platform in South Africa, and across the continent, probably more so than the print media, whether magazine or newspaper. I have been tempted to dabble in the space over the years and had illusions of being a radio producer many moons ago. I have had ample opportunity to be on the mic as …

Kojo BaffoeGuest Host On Cliff Central
View Post

Meshell Nedegeocello’s Comet, Come To Me Mini-Documentary

There is something sensual, guttural, and wonderfully calming about the bass. As a child, I was always fascinated by how the bassist in jazz bands always seemed to be the funkiest, even when playing the upright bass, which forces one to be relatively static on stage – not really something you can fling around. And then bands and musicians like …

Kojo BaffoeMeshell Nedegeocello’s Comet, Come To Me Mini-Documentary
View Post

A Day At The Races

I attended the launch of Sansui Summer Cup 2014 happening on November 29th at Turffontein Racecourse as part of my journey into the world of horse racing. The weekend before I also attended my first race day at the Emerald Cup at the Vaal Racecourse, spending time with the people from Racing…it’s a rush. I spent half the time trying …

Kojo BaffoeA Day At The Races
View Post

Buy A Piece Of 140 Years Of Lyle & Scott

Established in 1874 in Scotland as a knitwear company producing high quality underwear by William Lyle and Walter Scott, Lyle & Scott has evolved over the last 140 years to become a full fashion brand for men and women. In this time, it has collaborated with luxury fashion brands like Chanel, Michael Kors and Yves Saint Laurent as well as …

Kojo BaffoeBuy A Piece Of 140 Years Of Lyle & Scott