KOJO BAFFOE

Writer
Speaker
Content Architect
Entrepreneur
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Life Soundtrack: Roots Manuva’s Colossal Insights

It was late November in 2006 when I 'discovered' Roots Manuva. MySpace was the dominant social platform, laying the foundation for everything else that followed. I had two pages - which I haven't been able to access for a decade because I have forgotten the passwords...

Impact Farming – Crowdfunding and Accessible Investments

Since the term ‘crowdsourcing’ was coined by journalist and Wired contributing editor Jeff Howe in 1996 to describe “the practice of obtaining needed services, ideas, or content by soliciting contributions from a large group of people and especially from the online...

Kwesé Makes A Play For South Africa

Confession. I started writing this six months ago and kept on meaning to finish and post. So here it is. The evolution of video entertainment is a wonder to behold. Where once television ruled, the space has become highly competitive with everyone from the teenager in...

Graduation Speech – Don’t Let Your Life Happen By Accident

This is a speech I gave at the Boston Media House Graduation Ceremony on June 26th, 2018. I am a little apprehensive about sharing this online but have had multiple requests to, so here goes. It is a long read. Giving this speech is a little awkward and strange for me...

For The Love Of A Good Cigar

Being a cigar enthusiast, I have been exploring the landscape more and more over the last couple of years. Towards end of 2017, I wrote an article for Afropolitan magazine on my favourite cigar lounge, Pedro Portia, and what I have been learning about cigars. I also...

Life Soundtrack: Roots Manuva’s Colossal Insights

It was late November in 2006 when I 'discovered' Roots Manuva. MySpace was the dominant social platform, laying the foundation for everything else that followed. I had two pages - which I haven't been able to access for a decade because I have forgotten the passwords...

Impact Farming – Crowdfunding and Accessible Investments

Since the term ‘crowdsourcing’ was coined by journalist and Wired contributing editor Jeff Howe in 1996 to describe “the practice of obtaining needed services, ideas, or content by soliciting contributions from a large group of people and especially from the online...

Kwesé Makes A Play For South Africa

Confession. I started writing this six months ago and kept on meaning to finish and post. So here it is. The evolution of video entertainment is a wonder to behold. Where once television ruled, the space has become highly competitive with everyone from the teenager in...

Graduation Speech – Don’t Let Your Life Happen By Accident

This is a speech I gave at the Boston Media House Graduation Ceremony on June 26th, 2018. I am a little apprehensive about sharing this online but have had multiple requests to, so here goes. It is a long read. Giving this speech is a little awkward and strange for me...

For The Love Of A Good Cigar

Being a cigar enthusiast, I have been exploring the landscape more and more over the last couple of years. Towards end of 2017, I wrote an article for Afropolitan magazine on my favourite cigar lounge, Pedro Portia, and what I have been learning about cigars. I also...

How Ford Is Creating Buzz Moments

The days of brands detailing the specs and features of their products is over. And I am a big believer in the use of storytelling, in creative ways, to contextualise how products fit into our lives. It is through storytelling that brands can show how they facilitate...

So What If You Had More Time?

Automation, Artificial Intelligence and Robotics are going to render many jobs obsolete. Copy and paste that sentence into your search engine and prepare to be freaked the hell out. In addition to links to a multitude of articles, at the bottom of the first Google...

My Commitment As A Man, For Women

Every year, on November 25th, which is the International Day for the Elimination of Violence against Women, The 16 Days of Activism for No Violence Against Women and Children campaign is launched. Every year, it runs for 16 days until December 10th, which is the...

What I Do

SPEAKING

Consultancy

RADIO

Disclaimer / Disclosure

I accept advertising and do sponsored posts from brands or services from time to time with my primary criteria being whether there is synergy or it is an area, product, service or thought that I am naturally interested in.

I am not responsible for the actions, claims, statistics, quotes or any other representation of advertisers or sponsors so, if you have had issue with them, please take it up with them.

I endeavour to always be honest about my views and, to be honest, if I don’t anything nice to say about something, I’d rather not talk about it at all. You may not agree with my opinions and that is cool.

I also engage with a lot of different brands, activations, etc that are of interest to me that aren’t paid for. The primary purpose of this blog is to share content around my interests, whether it is marketing, campaigns, lifestyle, music, sport, poetry, tech, etc.

If you, as a brand, think there is merit in interacting with myself and my blog, or that I would be interested in your product or service, please drop us a line. This includes ads on the site.

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