Recently, I had an interesting back and forth with a friend who is media owner, debating the merits of the different revenue models available to us, including subscriptions, paywalls and the like. In my mind, the main challenge with all of this is that the data and...
In October 2021, Facebook experienced an outage which also meant that Instagram and Whatsapp also went down. And everyone turned to Twitter to complain. In early February 2022, Twitter also experienced some problems with loading Tweets. When these outages happen, I am...
The definition of ‘purpose’ that has always resonated with me is ” the reason for which anything is done, created, or exists.” (Free Dictionary). In 2018, I had the opportunity to sit on a panel at the Holmes Report’s (now PRovoke)...
The evolution and, in some instances, disruption of media platforms has thrown the world into perpetual flux. The cries of this being dead and that being the future reverberate around the world endlessly. But, when we look at the reality, particularly from a business...
I love gadgets & technology. I’m not an expert but I like what gadgets & tech can do for my life. I own two cellphones. Yes, one is a Nokia. If you have interacted with me, you will know that I am passionate about Africa. And I believe that, if there ever was...
About Kojo Baffoe
Of Ghanaian/German heritage, raised in Lesotho and currently based in Johannesburg, South Africa, Kojo is the proverbial slashie, the professional ‘jack of all trades.’ He is an entrepreneur, writer, facilitator, content architect, former men’s magazine editor and speaker. He has a Bachelor of Commerce (1994) with majors in Economics, Marketing and Business Administration from the former the University of Natal (Durban), now University of KwaZulu-Natal.
