Project Fable is the primary vehicle through which Kojo provides consulting services.

Project Fable is an pan-African brand communications, content design and insights consultancy that helps brands share their stories, in the best way possible, on the most appropriate platform. Whether through an user-experience, a website, a coffee table book, a web or television series, a print or digital magazine, a podcast, event, or a club – our purpose is to connect brands to their audiences through the most relevant content and mediums to deliver that content. In our world, Content may be King but Context is Everything.

We are based in Johannesburg, South Africa, with a partner in London, UK, and a network throughout sub-Saharan Africa, focusing on key countries such as Kenya, Uganda, Nigeria, Ghana, DRC and Southern Africa.

Project Fable comfortably operates with the understanding and the insights required to facilitate for brands across the continent, whether they are international or African brands.

Project Fable does this by bridging the gap between brands, culture and content. We are the conduit that creates a perfect synergy between all the creative, commercial, and cultural touch points – in order to create brand traction.

Simply put, we are storytellers.

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Disclaimer / Disclosure

I accept advertising and do sponsored posts from brands or services from time to time with my primary criteria being whether there is synergy or it is an area, product, service or thought that I am naturally interested in.

I am not responsible for the actions, claims, statistics, quotes or any other representation of advertisers or sponsors so, if you have had issue with them, please take it up with them.

I endeavour to always be honest about my views and, to be honest, if I don’t anything nice to say about something, I’d rather not talk about it at all. You may not agree with my opinions and that is cool.

I also engage with a lot of different brands, activations, etc that are of interest to me that aren’t paid for. The primary purpose of this blog is to share content around my interests, whether it is marketing, campaigns, lifestyle, music, sport, poetry, tech, etc.

If you, as a brand, think there is merit in interacting with myself and my blog, or that I would be interested in your product or service, please drop us a line. This includes ads on the site.

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